We have the winners of the 2018 March (Alumni Giving) Madness tournament!
This tournament is our fun way to determine the top alumni giving institutions for higher education fundraising. We took the institutions in this year's men's and women's NCAA Basketball Tournaments, analyzed their alumni giving statistics, and determined the two top institutions for alumni giving.
In this podcast, we break down the results, methodology and talk about how to amplify alumni giving for your institution.
You can read about the methodology we used and about the first two rounds of results in our first blog.
Men’s Bracket: University of Pennsylvania. Returning after last year's win in our women's bracket, Penn continues to have one of the highest alumni participation stats in the tournament. As we mentioned last year, donor growth and consistency in young alumni giving have been real strengths at Penn.
Women’s Bracket: University of Notre Dame. Another return winner, Notre Dame also took home a win in 2016 in the men's division of our tournament. Two years of consistent alumni donor growth and a LeBron-level performance for giving-per-living-alumnus made the Fighting Irish unstoppable.
All this year’s tournament participants are winners. As we approached the final bracket stages, we noticed some pretty incredible alumni giving and donor growth at the top institutions. All participants in this year’s tournaments should be congratulated. The generosity of their alumni is incredible, with more than $3.7 billion given by alumni to these institutions in 2017.
Check out all the results, with expanded commentary on the stats, in our March (Alumni Giving) Madness 2018 e-book. Download your copy here.